Toyota USA / Sales Event
Toyota has four National Sales Events each year. Meaning, their spokesperson, Jan, gets a little tired finding new ways to lure customers in each time.
That’s where we come in. Creating dynamic content that highlights different vehicles based on each viewer’s interest and offers specifically available in the viewer's region.
Making them not only charming and funny, but relevant too.
Case Study
Enjoy a little look behind the data-driven curtain of how all this targeted innovation was brought to life.
Social Content
Some bonus content, showing how this comes to life in the silent movie era, also known as in-feed social content.